We handle your visual content.
Every month.

Monthly tiers are ongoing production on a steady cadence (stills, motion, and ad variations every month). Project-Based Services (// 05) are scoped, one-time engagements (a shoot, a PDP refresh, a rebrand, etc.) that can be attached to any tier whenever you need them, for example around launches or seasonal promotions, at a discounted fee because we already have your brand set up.

Yes. Project-Based Services are available as standalones or as discounted add-ons for our ongoing clients. That said, we are equally as thorough whether you need ongoing work or a one-off project.

A shoot day covers photography fee, creative direction, and post-production of the session. Studio rental, models, and other on-set talent — hair and makeup, styling, catering — are booked and billed separately. We'll help line everything up so nothing falls through the cracks.

1-Day Beauty Shoot · Los Angeles

We typically shoot beauty in Los Angeles, where the talent pool for beauty-specialist models, makeup artists, and hairstylists is unmatched. Our network — over a decade in the making — includes artists who specialize in creating the hydrated, luminous skin tones that skincare campaigns demand, as well as precision color specialists for macro lip and eye work. The team operates in any configuration, shoots efficiently, and aims to get everything right in camera to minimize post time.

1-Day Product Shoot · Dallas

Our Dallas studio is equipped for product stills, brand film, and high-speed slow motion up to 2000fps — available for every production.

For any in-studio product photography — at onboarding or a later shoot — you ship your product to Avenue ahead of the session.

We'll provide clear instructions on what to send, how much, and where, with enough lead time to plan around it. Once the shoot wraps, products can be returned or held for future sessions, whichever you prefer.

No. If you have it, we will use it as the base for our working style guide. The Brand Photography Style service is for brands that don't yet have a defined photographic style, or want one built properly before content production begins.

The deliverable of the standalone service is a detailed guide covering photography, lighting, treatment, textures, model casting direction, retouching instructions, and the granular details that make your brand photography recognizable. Once approved, it's yours — use it with any creative vendor until your next rebrand.

It depends on the deliverable and the production mode of your choice. Our workflows use AI at specific, controlled steps — market research, ideation, storyboarding, generating variations of approved traditionally captured and retouched images, and producing moodboards during the direction phase.

Real photography is still the foundation, AI extends what those shoots can produce: more formats, more variations, more platforms from the same creative session.

Every deliverable, regardless of how it was produced, is reviewed and approved by a senior creative before it leaves our hands.

We strictly follow brand safety standards: no misleading before/after representations, no implied medical claims, no fabricated product performance.

Beauty, skincare, wellness, and cosmetics brands, operating DTC with a growing retail or eComm presence, who have a marketing team but no dedicated production partner — an experienced visual creative professional with a trained eye and a skill set to produce high-quality visuals.

They typically come to Avenue because:

• ✓They have outgrown DIY content
• ✓They have been burned by agency overhead and junior team quality drift
• ✓They need a visual production partner who thinks like a brand insider, not a vendor
• ✓They want to onboard once and receive publish-ready visuals monthly without managing production themselves

They are buying:

• ✓Reliability and consistency — same visual language, same team, every month
• ✓Senior creative access without agency overhead
• ✓A system that scales without per-asset cost
• ✓The confidence that every deliverable has been reviewed by someone who has been shooting and retouching for years for Pat McGrath Labs, Sunday Riley, Morphe and Urban Decay

Not every brand is at the stage where ongoing visual production makes sense, and we'd rather be honest about that upfront. Avenue is not the right fit for:

• ✓Brands in their first years without a visual identity. If your brand direction, color system, and visual language are still being defined, the foundation needs to come first. If you don't yet have your brand visual identity developed, we can offer you our Brand Photography Style service before anything is produced.
• ✓Enterprise brands with large in-house studios. If you have a fully staffed internal creative team and production infrastructure, you likely need execution support rather than a studio partner. That is a different kind of engagement.
• ✓Brands primarily seeking influencer marketing or paid media management. Avenue produces the visuals. We do not run media buys, manage creator relationships, or handle social strategy. If those are the primary needs, a full-service marketing agency is the better fit.
• ✓Brands who ask for misleading before/after representations, implied medical claims, or fabricated product performance visuals.

If you are a growing beauty, skincare, wellness, or cosmetics brand with a real product and a real need for consistent, high-quality visual output — that is exactly who we built Avenue for.

Prices listed are starting points. The final cost depends on your brief — what needs to be produced, how many SKUs or assets are involved, and how many versions are required across various placements. Send us your brief and we will return a detailed scope and cost. Once agreed, everything is confirmed in writing: what is covered, what is not, and exactly what you will receive.

Each project includes two revision rounds, confirmed in writing at the start. We use structured approval checkpoints throughout production so that most sets are approved after a quick first round with minor revisions.